Kontor are a London based commercial property consultancy, focussing on the Media, Technology & Creative industries.
The founding partners wanted a name and identity that would stand out and reflect their contemporary, design focused approach. The name is a nod to the contours of the urban landscape that they work across. With the change from a ‘c’ to a ‘k’ the word also becomes the Swedish word for ‘office’.
The sector traditionally has a very conservative visual language. Kontor wanted to create something more disruptive, that would directly appeal to the sort of tenants that it needed to attract. The logo reflects the ‘contour’ lines on a map, with highlighted zones, similar to areas on a building floor plan. It is a responsive logo, that adapts to the format of the digital viewing device.
The website features a rich journal which is filled with insight on the property market, as well as buildings and spaces available through Kontor. Properties are listed via a live map and can be searched for via numerous filters.
Not content with traditional marketing approaches, Kontor commissioned us to create an animated film to illustrate their viewpoint on the future of the sector. This was supported by a street poster campaign, to raise awareness during the launch of the property section of their website.